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LPA Uptake Rates and Promotion Strategies

Type: Parliamentary Questions

Topic(s): Children & Families


Ms Valerie Lee asked the Minister for Social and Family Development (a) what proportion of Singapore citizens have made a Lasting Power of Attorney, broken down by age group; (b) which initiatives have been most effective in increasing take-up across different age segments; and (c) what further measures are planned to sustain and increase uptake, particularly after the registration fee waiver period ends.

Answer

1       As of January 2026, 21% of Singapore Citizens who are 50 years old and above have made an LPA. Of these, majority (74%) are aged between 50 and 75.

2       Our survey on the Legacy Planning campaign showed that digital approaches like social media campaigns are most impactful in driving engagement and correcting misconceptions for those aged between 30 and 49, while the traditional media, such as newspapers, is more effective in raising awareness for those aged 50 and above.

3       To increase uptake, apart from continuing publicity campaigns through social media and traditional media, MSF is expanding collaborations with partners such as financial institutions, social service agencies and community organisations to promote and facilitate LPA applications. We are also reaching out to individuals who have yet to make their LPAs, with curated messages to nudge them towards making their LPA early.