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Government’s assessment of the effectiveness of its parental education programmes on healthy screentime habits for children and whether these programmes will be mandated for new parents

Type: Parliamentary Questions,

Topic(s): Children & Families,

Published on 26 September 2025

Mr Gerald Giam Yean Song asked the Minister for Social and Family Development (a) what is the Government’s assessment of the effectiveness of its parental education programmes on healthy screentime habits for children; (b) whether these programmes will be mandated for new parents given risks of early, excessive screen use; and (c) what measures address the tendency for some parents using mobile devices as “digital babysitters” which can inadvertently impact their children’s development.

 

Answer

 

1         In January, the Government launched Grow Well SG to support parents in managing their child’s screen use and promoting other healthy behaviours from an early age. These include the Childhood Health Behaviours Checklist (CHBC) at healthcare touchpoints and personalised Health Plans with lifestyle prescriptions through schools.

2         We have developed practical parenting tips on guiding screen use, conversation starters and alternative non-screen activities for parents to engage their children. We have made these tips widely available through channels such as the Families for Life website, Parent Hub website (e.g. Screen Use Buddy), Parenting for Wellness, Digital for Life Portal, Parenting Resources in Parents Gateway and ECDA’s Beanstalk.

3         In addition, the Families for Life Council works with community partners to offer parenting talks on screen use and device management during parents’ meet up sessions and at community touchpoints. Parent Support Groups in schools also share screen use tips and strategies with their parent communities. As these measures are fairly nascent, we are still monitoring and assessing their effectiveness.

4         There are no plans to make these programmes mandatory for new parents, as each family's needs differ. However, we recognise the importance of starting them young on the right footing for screen use. As part of the SG60 Baby Gift Pack distribution, all Singaporean parents of newborns in 2025 receive a parenting journal with a concise guide to resources on healthy habits including adopting no screen use for infants. A similar guide will be made available to parents of newborns in subsequent years through various healthcare and community touchpoints.

5         The government will continue to engage parents to understand their challenges and strengthen programmes and tools to help their children develop healthier screen time habits in this digital age.